BabySafe NZ is a learning tool designed to engage parents and caregivers with the key messages in baby safety. We want parents and whānau to feel better informed, more confident and less isolated through pregnancy, birth and parenthood. Keeping babies safe from unintended injury protects our future generations.
SAFETY MESSAGES ARE TAKEN DIRECTLY FROM INFORMATION PROVIDED BY THE NEW ZEALAND MINISTRY OF HEALTH EDUCATION FOR EXPECTANT PARENTS AND WHĀNAU.
Engaging videos designed for real life
A simple and easy way to test your knowledge
Entry to prize draw on completion
Earn more chances by sharing
BabySafe NZ is easy to use, and follow up multi-choice quizzes help to make sure that each topic is understood before moving on to the next one.
We all want to improve healthy outcomes for babies and prevent unexpected deaths. BabySafe NZ empowers parents, friends and whānau to keep babies safe and protect future generations.
BabySafe NZ is accessible through midwives, hospital clinicians or support workers.
Everyone who completes the education earns a digital certificate as BabySafe Carer. Build a network of BabySafe Carers from your friends and whānau.
BabySafe NZ is easy to access on your smartphone, tablet or device — in your own time and place.
Learn in your own time and place. BabySafe NZ provides interactive education in the form of three short video clips and multichoice quizzes, which you can watch at a time and place that suits you.
Complete the BabySafe NZ education before baby is born and you'll go into the prize draw for FREE products and discounts. Earn additional chances to win by creating a BabySafe Carer network.
Share BabySafe NZ with friends and whānau for the opportunity to earn more rewards. Members who have completed the education become qualified BabySafe Carers.
Currently the BabySafe NZ learning tool is still in development, but we would love to hear from you. Sign up to register your interest and receive communication about BabySafe NZ.
If you would like more information about BabySafe NZ or have interest in becoming a sponsor, flick us an email at admin@babysafenz.org and we’ll be in touch.
Read what the experts have to say about BabySafe NZ
Over the last 25 years as a paediatrician at Starship Hospital I have seen far too many babies who came to serious harm from what is often known as “shaken baby syndrome”. Often, the bad thing happens because an adult couldn’t cope with a baby crying and applied force to make the crying stop. The adult may not have meant for it to happen and may bitterly regret it afterwards, but once it has happened, that adult, that baby and their entire family will live with the consequences for the rest of their lives. New Zealand has a serious problem with this kind of injury and there are no signs that it is getting better. No one, no matter how caring and loving they may be, is absolutely safe from the risk of “losing it”. For all adults who care for babies, and at all times, safe strategies for responding to a crying baby must become as natural as breathing.
I am therefore delighted to see the initiative being taken by Pēpi Haumaru, Aotearoa (BabySafe NZ), to create an educational tool which makes it easy for all who care for newborn babies to access crucial safety messages online, from their phones, at whatever time suits them. I am very happy to endorse both this initiative, and the information the education tool provides about “shaken baby syndrome” and how to prevent it.
Kai whea mai! The Pēpi Haumaru, Aotearoa education tool is fabulous - all the right stuff in an easy to use format filled with pictures of people ‘who look just like us'. Well done BabySafe NZ. I’m now looking forward to you reaching a lot of people with this important information about how to keep our infants safe and well.
The BabySafe education tool is a fantastic, innovative initiative which has the potential to relieve pressure on health workers, to empower those looking after children, and, most importantly, to keep our tamariki safe. As both a health provider and a health consumer, I am excited about the potential benefits of this tool and am happy to endorse the creation of this initiative.